Thursday, October 18, 2007

Threadless - predictable?

my rules t-shirt by Christian Einshøj from threadless Viking Bird t-shirt by Graham Shephard from threadless
Royal Intrigued Series 1 t-shirt by Chalermphol Harnchakkham from threadless Playground Joust t-shirt by Jillian Nickell from threadless
Here's the latest bunch of awesome tshirt designs dropped this week by Threadless, who continue to release and sell a massive amount of tshirts at a great price.

However, I have a small gripe - I think Threadless are becoming a bit of a one trick pony. Ok, a two trick pony. The cutesy puns and prettiness are becoming a bit predictable. By no means am I taking away anything from the amazing work of the artists, but the designs that win week after week all seem to be of a similar style and are very "Threadless."

Sure, some may argue that this is a good business plan - Threadless becomes known for their style, and obviously they are getting a lot of traffic and doing extremely well.

Threadless's competition may benefit from the apparent reluctance of Threadless to stray to often from their preferred style. Sites like Design By Humans and A Better Tomorrow, whether conciously or not, are releasing some bolder, sharper designs (admittedly some look similar to the stuff Threadless used to put out).

Don't get me wrong, I still love Threadless and think it's a great community and a great platform for emerging artists. Perhaps it's just becoming a great platform for a certain type of artist...

What do you think? Agree? Think I'm full of shit? Let us know in the comments.

Oh, don't forget you can get $3 of your purchase by clicking here and using the code rubberdanpants at the checkout :)

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